Unlike most of the other hockey sets from 1990-91, Score did not bother to put checklist cards in their hockey cards sets that year. However, collectors who wanted a complete list of the available cards could mail away for a page-sized (8 1/2″ by 11″) checklist. It is actually quite attractive, printed in red and blue ink and neatly lists the cards in six columns on a single side of a page.
The “1990 NHL Hockey Player List,” as it is called at the top, lists all 440 cards, including the different “American-only” and “Canadian-only” variants, as well as the five special Eric Lindros cards that were available only in the boxed sets. A key that runs along the bottom of the page deciphers the different subset cards, such as Record Setters (RS), Trophy Winners (T) and ’90 Prospects (P).
The offer was advertised on packs of 1990-91 Score trading cards.
You had to mail in $1.00 and wait six weeks.
The full text reads:
1990 SCORE NHL HOCKEY CHECKLIST
To order your complete 440 player card checklist, send a check or money order for $1.00 (U.S.) made payable to Major League Marketing along with your name and address on a 3″x5″ card and mail to: 1990 SCORE NHL Hockey List, Major League Marketing, 25 Ford Road, Westport, CT 06680. Connecticut residents add 8% sales tax. Promotion good while supplies last. Allow six weeks for shipment.
If I recall correctly, the checklist was mailed in business-sized envelope. My checklist is folded in thirds horizontally, and would fit perfectly in a #10 envelope. (As a kid, I folded it a few more times so that it would fit in a box with cards.)
With companies putting their complete trading card checklists online, mailing away for a paper checklist today seems almost unthinkable; even more pointless than putting checklists in the packs of cards, like some companies still insist on doing.
But just imagine a world where you would write a letter to a card company, ask them for a paper checklist, and then they would mail one to you six weeks later. We used to live in that world.
Did you send away for one of these 1990-91 Score Checklists back in the day? Did it help you keep track of your set? Did you actually mark it up? Leave a comment below. ■
Special thanks to @LindyRuffsTie for providing the Score pack images.