1990-91 ProCards AHL/IHL #294 – The Moose
Some old school hockey fans might think of Mark Messier when they hear a reference to “The Moose.” Yes, Messier was indeed moose-like–big, strong and hard to knock over–during his playing career. True hockey fans, however, know that hockey’s real moose is none other than The Moose–the mascot for the Rochester Americans.
I never understood why a moose, of all things, was a mascot for a team called the Americans. Why not a personified American flag, or an apple pie, or some sort of cartoon-y Revolutionary War soldier similar to the NFL’s New England Patriots, circa 1986.
So, I did a little digging (very little) and discovered that The Moose originally began as a mascot for the Rochester-area radio station WMJQ in 1979. That same year, the Moose also started appearing at Americans games. The next season, the Moose became the official team mascot, and a year later he was no longer affiliated with the station.Guess he didn’t have a face for radio, eh?