My subscription to the Beckett Hockey Online Price Guide (OPG) has grown to become a valuable asset to both my collecting and to my writing. As a guy who blogs about hockey cards, it is great to be able to easily find out how many cards were issued of an obscure hockey player, or what the most valuable cards are in a set, or when a certain player’s rookie card was issued. It is especially helpful when I find some random card and have no idea what it is; I would just go to Beckett’s Online Price Guide, type in the player’s name, the card number, and the OPG would help me figure out what set the card is from.
Yes, the OPG is a great tool for collectors, but Beckett increased the yearly subscription rate from $54 to $81 and that pisses me off. Mind you, this is the yearly subscription rate for just their Hockey OPG, and not the price for “Total Access.”
That’s 50% price increase for what is basically a product that costs Beckett zero in printing and postage because it is a website and not a magazine.Yes, websites cost money to create and maintain–but jacking up the price 50% is some shit that we expect the oil companies to pull.
Or drug dealers. I remember when Beckett started “pushing” the OPG on us pretty hard a few years ago, trying to sell us a virtual price guide subscription while practically killing off their own printed magazine business.
Back then, the OPG was slow and unreliable. The site would be down for hours or even days sometimes. Often it was actually faster to look up card prices in the annual Beckett Hockey Price Guide book than search a computerized database. Go figure.
Like many other OPG subscribers, I was annoyed that I paid for something that didn’t work very well most of the time. I was going to bail out after subscribing to the OPG for a year, but Beckett Media auto-renewed my subscription (which is their default action for the Online Price Guide subscriptions), and would not allow me to cancel for a refund.
Beckett then had the OPG redesigned, but that made things worse, and not better like you would expect when a company redesigns a website. One thing the OPG did back then was use Flash to display checklists or search results–perhaps so you could not copy and paste text from the site.
This also meant that you could not right-click and open a link in a new tab/window. That is a functionality that most website visitors use regularly. It sucked to have to always view the site in the same tab, clicking on a link, determining it wasn’t the set you were looking for, clicking the back button, watching the “Loading” message for 20 seconds while your search results reappeared, then clicking on another link, rinse, repeat.
Subscribers continued to complain that the OPG was slow and hard to use. Beckett redesigned their website a second time–including the OPG–and finally got things right. For the past year or so, the Online Price Guide has been fast, reliable and intuitive to use. Qualities that paying customers would expect. Oh, and it supports multiple tabs and is easy to cut-and-paste from (so as to add to my want list).
It had its ups and downs, but I grew to love the Online Price Guide. Now that love costs me $27 more per year.
QUESTION: Do you use Beckett’s Online Price Guide for any sport? Please post a comment below and let me know your thoughts.
Also, contest coming on Saturday (if I can get it together in time…)