The Beckett / Craig Ferguson Conspiracy

I must be a sucker. Yesterday, a telemarketer from Beckett Publications, named “Sid“–but probably really named Samir–called me and asked if I wanted to renew my subscription to Beckett Hockey Magazine. And I said “yes.”

Now, I was about to tell Sid (Samir) that I do not wish to subscribe to Beckett Hockey, because the magazine is really just inflated card values and regurgitated press releases from Upper Deck.

But the problem was, I kept thinking of Sid, the cursing rabbit puppet from “The Late Show with Craig Ferguson.” Ferguson voices the foul-mouthed, Scottish-accented puppet.

With my defenses down, Sid (Samir) dropped the bomb on me: TWO years of Beckett Hockey for $36. That’s $3 per issue, plus I would get two free card gradings.

Hmmmm….maybe $3 an issue isn’t too much to satisfy my morbid curiosity. So, I caved in and bought a two-year subscription. Perhaps if enough of us buy in, Beckett will print thoughtful articles again instead of the usual “They Say / We Say” nonsense.

Now, most normal people don’t think of a cursing rabbit puppet from late night television when they hear the name “Sid”. But most normal people don’t blog about trading cards based on the 5th most popular sport in the U.S., either.

But here’s where things got freaky. While doing a Google Image Search to find a few pictures of Sid the Rabbit, I came across a video of an interview with Craig Ferguson, regarding his voice acting work in the film How to Train Your Dragon.

Sure, nothing weird there–until I clicked play to watch the video and an ad for Beckett appeared!

Beckett has found a way to use my enjoyment of Craig Ferguson’s comedy against me. Am I crazy, or is this the beginning of a conspiracy theory?


In other news not related to Beckett, Craig Ferguson or conspiracy theories…you might want to check out this contest over on Fuji’s blog.

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Author: Sal Barry

Sal Barry is the editor and webmaster of Puck Junk. He is a freelance hockey writer, college professor and terrible hockey player. Follow him on Twitter @puckjunk

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